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Jun
16

Printable Guide No.11: Booklet-making

Here’s our eleventh printable guide to producing technically correct artwork: No.11: Booklet-making Booklets come in several forms and are used for many applications, from leaflets and presentations to university prospectuses.  There are some important practical considerations to bear in mind. Just click on the link below to open the PDF in your web browser, or Read more

May
23
Cover image for File Sizes and Quality

Printable Guide No.10: File Size and Quality

Here’s our tenth printable guide to producing technically correct artwork: No.10: File Sizes and Quality Web, email, print, resolution, dpi and other matters. We often receive images of bad quality or low resolution—usually taken from the web—and are asked to print them at photographic quality.  This article should help to clarify why this isn’t always possible Read more

May
08

Printable Guide No.9: Fonts

Here’s our ninth printable guide to producing technically correct artwork: No.9: Fonts People are often annoyed and confused when their carefully-chosen typeface does not resemble that which has been printed and delivered to them. We try to avoid this by proofing all our work and warning clients if there are font problems, but let’s get to the Read more

Apr
25

Printable Guide No.8: Vector vs. Raster artwork

Here’s our seventh printable guide to producing technically correct artwork: No.8: Vector vs. Raster artwork This issue explains the fundamental difference between the two forms of digital image, often misunderstood by J. Public.  Both have their place, but those places are often far apart. Just click on the link below to open the PDF in Read more

Apr
16

Printable Guide No.7: Specialist Printing

Here’s our seventh printable guide to producing technically correct artwork: No.7: Specialist Printing A guide to some of the more popular specialist print finishes, from embossing to spot UV.  Learn about a few ways to make your printing really stand out from the competition! Just click on the link below to open the PDF in Read more

Apr
01

Printable Guide No.6: File Formats

Here’s our sixth printable guide to producing technically correct artwork: No.6: File Formats A guide to understanding which formats are used for different types of content and which are associated with different programmes. Just click on the link below to open the PDF in your web browser, or right-click on it and Save As… Download Read more

Mar
16

Printable Guide No.5: Transparency

Here’s our fifth printable guide to producing technically correct artwork: No.5: Transparency Just click on the link below to open the PDF in your web browser, or right-click on it and Save As… Download PDF Remember, the guidelines in these PDFs are based on ideal scenarios and may not be followed in the PDFs themselves. Read more

Feb
22

Printable Guide No4: Digital vs Litho

Here’s our fourth printable guide to producing technically correct artwork: No.4: Digital vs Litho Just click on the link below to open the PDF in your web browser, or right-click on it and Save As… Download PDF Remember, the guidelines in these PDFs are based on ideal scenarios and may not be followed in the Read more

Feb
14

Printable Guide No3: PDF Settings

Here’s our third printable guide to producing technically correct artwork: No.3: PDF Settings Just click on the link below to open the PDF in your web browser, or right-click on it and Save As… Download PDF Remember, the guidelines in these PDFs are based on ideal scenarios and may not be followed in the PDFs Read more

Jan
28

Printable guide No.2: The Difference between CMYK and RGB

Here’s our second printable guide to producing technically correct artwork: No.2: The Difference between CMYK and RGB Just click on the link below to open the PDF in your web browser, or right-click on it and Save As… Download PDF Remember, the guidelines in these PDFs are based on ideal scenarios and may not be Read more